Three strategic phases designed to reduce risk, compress timelines, and ensure a compliant, high-converting launch on Amazon Japan.
The first step is a direct, 15-minute conversation. We assess your brand, product, and goals to determine if Amazon Japan is a viable opportunity and identify immediate compliance risks.
We evaluate your product category, pricing, and positioning against Japanese market demand and competition.
We identify any immediate red flags - restricted categories, documentation gaps, or import barriers.
We discuss your current infrastructure, inventory levels, and timeline expectations.
We recommend the best tier of service for your situation: Validation, Accelerator, or DFY Partnership.
If you proceed, we execute a comprehensive market validation and readiness assessment. This phase typically takes 4–6 weeks and delivers a definitive launch plan with clear risk mapping.
We conduct market research, analyze your product category, and assess competitive positioning. We also begin compliance documentation review.
We identify all compliance requirements, logistics constraints, and market risks. We develop a Go/No-Go recommendation and a detailed launch strategy.
We present the full readiness report, discuss findings, and align on next steps. If you decide to proceed with launch, we transition to Phase 3.
This is where the rubber meets the road. We deploy our local infrastructure, execute the launch plan, and begin scaling your presence on Amazon Japan. This phase spans 3–6 months from go-live to profitability.
Finalize all documentation, register with Seller Central Japan, secure Importer of Record, and complete product labeling.
Japan-native listing copy, A+ Content, Brand Store, and keyword strategy built for the Japanese buyer.
Inventory shipment, customs clearance, FBA or 3PL setup, and returns management system.
Initial PPC campaign structure, launch budget management, and ongoing optimization as data accumulates.
Finalize compliance, set up Seller Central, begin localization work, and prepare inventory for shipment.
Ship inventory to Japan, complete customs clearance, and go live with initial listings and PPC campaigns.
Monitor performance, optimize listings and PPC, scale ad spend, and refine strategy based on initial data.
Continue scaling, expand product catalog, optimize for profitability, and transition to ongoing management.
After launch, we remain your operational and growth partner. The level of support depends on your service tier:
Our three-phase approach is designed to reduce risk at every stage.
We identify blockers early, before you invest significant capital. A 15-minute call can save you months of wasted effort.
We provide a clear Go/No-Go decision and a detailed roadmap. You know exactly what to expect before committing to launch.
We execute the plan with our local infrastructure and expertise. Our incentives are aligned with yours - we win when you win.
Begin with a free 15-minute Viability Call. We'll assess your situation and recommend the best path forward.